The simple step of saying ‘Hello, My Name Is…’ to a patient, is instantly warm and reassuring, and it’s the reason why 10 years ago Dr Kate Granger launched her campaign of the same name. Leeds Teaching Hospitals is marking the moment and calling for all colleagues across the Trust to actively take part.
Dr Kate Granger, a consultant from Yorkshire, was frustrated during her cancer treatment when clinical teams did not introduce themselves to her, so she launched her campaign to raise awareness of the importance of introductions in healthcare, particularly in making patients feel more relaxed. Staff across Leeds’s hospitals wear a badge with their name on and the campaign is a part of the Trust’s induction process.
Professor Phil Wood, Chief Executive, says, “Our patients are our main priority and patient-centred care is at the heart of what we do. It’s important that we continue to support and promote this campaign.”
From 22-26 July several events will take place across the Trust, including a seminar with Kate Granger’s widower Chris Pointon, who has carried on Kate’s work nationally. New videos and staff stories will be shared across social media and colleagues are encouraged to order their Hello My Name Is… badge and join the campaign. The badges are kindly supported by Leeds Hospitals Charity, who have committed to continue their financial support for the future.
Rabina Tindale, Chief Nurse, said: “As a nurse, I know how important it is to develop relationships with patients, to make them feel comfortable when they are feeling vulnerable. Introductions are more than a common courtesy; they are vital in building a connection and trust.”
As part of the focus week on patients, the Patient Experience team launches a new awareness push called the 3Cs, Communication, Coordination and Compassion. Based on data from a Care Quality Commission, (CQC) review in 2017, the team has identified these three areas where patient feedback highlights the greatest need for improvement, and they will be promoting these themes to staff to improve quality of care.
Krystina Koslowska, Head of Patient Experience, said: “We know that almost 50 percent of complaints received in the Trust relate to the 3Cs—communication, compassion and co-ordination and that by making improvements in these areas, we can help patients and families feel more satisfied with our services and the care we provide.”
The Trust looks forward to a week of working together to focus on improving care.